Olivia Rodrigo’s new Guts World Tour film isn’t a ‘bad idea, right?’
In a world where live music is becoming arguably inaccessible to many, can people afford to be forking out upwards of £50 on concert tickets? I guess Olivia Rodrigo’s new Guts World Tour film isn’t a ‘bad idea, right?’
After being on the road since February, Olivia Rodrigo has finally wrapped up her GUTS world tour – becoming Billboard’s Touring Artist of the Year. On the 29th of October, Netflix released their version of the tour, live from the Intuit Dome in Los Angeles, giving fans at home the chance to experience the show from the comforts of their own homes (and bank accounts!)
It’s true that nothing can replicate the feeling of live music, but in this instance, tuning in at home was the only option for many fans. Whether they lost the Ticketmaster war, don’t live near a tour date or they simply couldn’t afford tickets, live tour movies are a way for fans to experience every emotion felt in person, with their personal at-home concert. In the GUTS World Tour film, viewers can experience the heart-wrenching sorrow from Rodrigo’s first single ‘driver’s licence’ to the upbeat and energetic cover of ‘HOT TO GO!’, featuring one of music’s latest stars, Chappell Roan.
A problem many fans face nowadays is actually being able to afford to attend these arena shows, which are sneakily creeping up in price. With mainstream artists having a large fanbase and high demand, they can charge high prices and get away with it. A standing ticket to the GUTS world tour at the new Co-op Live arena set fans back around £90, a price somewhat unjustifiable for many, including students.
As live music for mainstream artists becomes more expensive, tour films are an exceptional way for artists to be inclusive. It’s important for everyone, from young fans to casual listeners to have access to the art of concerts and experience music from big artists (without the hefty price tag!)
Words by Grace Moore